Ready for a fierce competition? YouTube.com may be one of the most visited sites right now but what do you think of MySpace TV? They have the audience. But they are pretty much doing the same thing YouTube is doing, only… a few steps later. What about a new site from News Corp. and NBC Media that will offer full-length episodes without infringing on copyrights called Hulu.com! Not bad for companies that are usually competing against themselves!
It’s not available yet but their site claims to be launching a Beta version to users who sign up through Hulu.com sometime in October. While Google scrambles to try and make money from YouTube they may have a bigger battle on their hands when this site launches. It’s got the financial backing of some major players and a name that’s easy to remember. If it provides a unique look at online videos it could very well give YouTube a run for their money.
Jason Kilar is the inaugural CEO and has some impressive experience in establishing innovative companies known to rock the Internet world. Does Amazon.com ring a bell? He was a Senior Vice President there.
Of course there is a lot of theory being thrown around and we won’t know until Hulu.com launches but there is definitely a space for someone with a good niche to step in as a legitimate competitor to YouTube. This will make for great marketing discussion for a long time!
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nathanscruggs · August 31, 2007 at 9:07 am
it kind of looks like those are all nbc shows, so it seems like this is nothing new since they, and cbs, have both had a lot of there show’s episodes watchable from nbc.com or cbs.com, respectively. the dedicated url will certainly boost there perceived presence in the online community, though. i don’t see the competition as being direct as youtube or myspace video are more of a grassroots phenomenon, and hula seems lik just watching tv on the internet?
Lewis Wright · August 31, 2007 at 8:26 pm
Follow up to the story of Hulu. NBC and Apple are planning on splitting ways unless they can come to a late agreement about pricing and control over pirated shows being downloaded to iPods. According to the article NBC accounts for 40% of iTunes downloads .
Check it out:
http://news.yahoo.com/s/nm/20070831/tv_nm/apple_nbc_dc
cmgollatz · September 5, 2007 at 10:17 am
Myspace TV sucks. The reliablity of the technology just blows. The whole Myspace website is a hack-job.