There are a million ways to make a million bucks so which is the right way? There are a couple of biggies worth mentioning because they are the most prominent. First, you have companies that work very hard to create a great product in the hopes of satisfying a need and creating a loyal customer. Alternatively, you have companies that spend lots of money convincing consumers that their product is great. To be truthful, I think more companies lean towards the latter. That’s probably a function of doing what works.  Great job impulsive shopping consumers, see what you’ve created?  Wait, that TV would look nice in my house.

We all like making money. We all like providing for our families. That said, most of us probably don’t care which of the million ways is chosen to make a million bucks. Or do we? How long can you work for a company that puts so much effort into convincing consumers to buy from them? Marketing serves its purpose but have we deterred from the very fabric of inner happiness?  Fantastic, you have a huge freakin’ TV in your house but you haven’t actually done much with your career. When we’re all retired and sipping through straws in a lawn chair I wonder if we’d all wished that there was a point we made the switch to a company that does cool stuff. At least we’ll have a straw and a lawn chair right?

I’m no angel.

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